Rauf Electronics has grown into one of Pakistan’s most respected audio-video technology companies through its unwavering commitment to integrity, innovation, and excellence. Behind this 35+ year journey stands a dedicated leadership team that continues to drive the company forward with vision, discipline, and a deep passion for professional sound and communication systems.
Our leadership brings together industry veterans, next-generation innovators, and strong operational management to ensure that every client receives world-class service, reliable technology, and long-term support.
Founder & Chief Executive Officer
Muhammad Haji Rauf
A pioneer of the professional audio-video industry in Pakistan, Muhammad Haji Rauf founded Rauf Electronics more than 35 years ago with the mission of bringing premium-quality sound equipment and genuine international brands to the local market.
His values of honesty, reliability, and customer-first service laid the foundation of the company’s reputation nationwide. Under his leadership, Rauf Electronics became one of the oldest and largest AV suppliers in Pakistan, trusted by mosques, corporations, broadcasters, and government institutions.
Today, Haji Rauf remains the guiding force of the organization, ensuring that every decision reflects the legacy of excellence that he built over decades.
Contact – CEO
📞 +92 321 8203257
📩 ceo@raufelectronics.com.pk
Managing Director
Abdullah Rauf
Representing the second generation of the Rauf family, Abdullah Rauf brings a fresh, modern vision to the company as it expands into new technologies and digital solutions. With strong industry knowledge and a forward-looking mindset, he plays a central role in strategic growth, global brand partnerships, and business development across Pakistan and Dubai.
Under his leadership, Rauf Electronics is embracing digital transformation, expanding its import network, and introducing advanced audio, video, and conference solutions for the modern era. Abdullah continues the legacy of Rauf Electronics while driving the company toward a technologically brighter future.
Contact – Managing Director
📞 +92 333 0202806
📩 abdullah@raufelectronics.com.pk
📩 managingdirector@raufelectronics.com.pk
Managing Sales Director
Muddasir Hussain
With a strong background in sales, product knowledge, and customer relations, Muddasir Hussain oversees the entire nationwide sales strategy of Rauf Electronics. His responsibilities include managing key clients, supervising the sales team, and ensuring that each customer receives accurate technical guidance and timely support.
Muddasir is known for his commitment to building long-term relationships, understanding customer needs, and ensuring professional service at every step—from initial consultation to after-sales support.
Contact – Managing Sales Director
📞 +92 331 2845912
📩 muddasir@raufelectronics.com.pk
General Contact Information
Information & Support Team
Sales Department
📩 sales@raufelectronics.com.pk
A Leadership Team Dedicated to Excellence
Together, our leadership team combines experience, innovation, and customer commitment to ensure that Rauf Electronics continues to serve as Pakistan’s trusted destination for professional audio, video, conference, and voice evacuation systems.
From pioneering the industry to shaping its future, our leaders ensure that every client receives the highest level of service and the most reliable technology solutions available in the market.
